Growth Engineer, Daily

2022 – 2023,

Daily provides APIs that enable companies to build real-time video and audio into their products and applications. As the first Growth Engineer, I had responsibilities across the product and marketing platforms.

  • Improved ad quality and lead quality by instrumenting product engagement signals across complex surface area (video call product, admin dashboard, and API)
  • Improved successful onboarding rate through experimentation in signup and onboarding using personalization
  • Implemented first customer data platform, built and maintained data pipelines between CDP, CRM, data warehouse
  • Created a new marketing channel by listing Daily in the AWS Marketplace, requiring integration with account management and billing
  • Guided prioritization and alignment by identifying and reporting on KPIs, creating necessary data rollups and dashboards

Advisor, Movement Voter Project

2020 – current,
  • Bootstrapped, tested, and operated a Facebook Ads program in one month with a 240% return on ad spend
  • Developed user research scripts and interviewed donors and staff to inform product priorities
  • Consulted on product and technology roadmap

Staff Product Manager, Etsy

2017 – 2019, Brooklyn, New York
  • Developed strategy and hired engineers for a new team to partner with product marketing
  • Extended existing trial credits platform to support ad credits, issuing $2.3 million in credit to 150K customers in the first 9 months of operation
  • Upgraded product messaging in customer dashboard, improving capabilities for targeting, shortening conversion funnels, and measuring results showing increased conversion rate
  • Integrated a third-party community platform to replace 12 year old legacy system with millions of posts from hundreds of thousands of customers

Director, Internal Platforms, Etsy

2016 – 2017, Brooklyn, New York
  • Managed product and engineering for a group of 40
  • Partnered with stakeholders across marketing, customer support, and legal teams to develop new capabilities and efficiencies
  • Led vendor selection and integration for new third-party email marketing and customer support platforms

Senior Engineering Manager, Etsy

2014 – 2016, Brooklyn, New York
  • Managed an engineering group consisting of the Performance, Front-end Infrastructure, and Internal Tools teams

Co-founder, The Target Labs

2013 – 2015, Brooklyn, New York
  • The Target Labs brings advanced data analytics and predictive modeling to state and local-level Democratic and progressive campaigns
  • Performed data cleaning and built predictive models using R and python

Engineering Manager, Etsy

2012 – 2014, Brooklyn, New York
  • Started and grew the Performance and Front-end Infrastructure teams

Software Engineer, Etsy

20112012, Brooklyn, New York
  • Performance and Core Infrastructure

Lead Developer, Jolt Online Gaming

20102011, Dublin, Ireland
  • Social game development with ActionScript and Python.


20092010, Dublin, Ireland

Freelance software development consulting. Projects include:

Partner / Senior Engineer, Radical Designs

20052009, San Francisco, California

Radical Designs is a full service web development group focused exclusively on the needs of non-profit and grassroots social change organizations. I joined as the fourth employee and helped grow to an eight person team, delivering quality service to under-resourced clients while maintaining sustainable business practices. I have extensive practice in doing more with less.

As Senior Engineer,

  • I created a new offering in custom web application development with Ruby on Rails, allowing us to build more sophisticated applications on shorter timelines.
  • I introduced agile methods — continuous integration, test driven development, pair programming, and variable scope contracts — resulting in increased product quality, development team productivity, and client satisfaction.
  • I initiated a massive refactoring of the flagship legacy PHP CMS application, applying design patterns for reuse and decreased complexity.

As Partner,

  • I helped plan and implement our incorporation, creating governance structures for sustainability and longevity.
  • I was involved in all aspects of our business — responding to proposals, project planning and management, building and managing client relationships, application development, and systems administration.

Programmer, The League of Young Voters

2004, San Francisco, California
  • Created a social network for supporting young people in electoral activism. Wrote front end interfaces using mod_perl with template toolkit and created object persistence library for redland rdf store.


Juniata College, Huntingdon, PA USA

  • BSc, Computer Science / Psychology, with honors, 2001
  • Secondary emphasis in Spanish

Universitat de Barcelona, Barcelona, Spain

  • Fall 1999, courses in Literature, History, and Biopsychology

Work Authorization

  • USA
  • Ireland – Stamp 4 (Entitled to work without a work permit)

Composed in vim using Blueprint CSS and hosted on github
PDF: A4, Letter